Archive for October 2024
How Catalogs Are Adapting for an Omnichannel World
It’s hard to imagine retail marketing without catalogs. For some brands, their catalogs have been integral to their identities; who doesn’t think of iconic catalogs when they think of Sears, Toys R Us, or IKEA? Today, though, an increasingly digital marketing landscape has seen catalogs recede into the background. We can point to several…
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